How do Podcasts Make Money is it Worth It?

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Hello, today I’m going to be talking about how do podcasts make money, a secret way to get even more attention and 1 trick to make podcasting very easy.

One of the things I believe is attention is a form of currency. Everyone is fighting for your attention and according to Gary Vee who is a very successful marketer things are going towards voice.

I know podcasting seems intimidating because you might be thinking of equipment, time and how do they make money.

Just like YouTube videos or articles you can make money from a podcast by selling advertisement space, selling your own products or selling other people’s products.

Selling advertisement space is by far the dumbest way to make money from a podcast, YouTube video or anything.

The New York Times had a difficult time making money from this business model. You might be wondering how do you sale other people’s products or your own products.

What you do is mention a link in your podcast or a website where people go to get more information from their you can capture their email address and then sale to them.

Is it worth it? Absolutely, and there is a very easy way to do this. One of the things I recommend you do is create a short article to begin with. Then make a YouTube video from that article, like what I”m doing here.

Then what I do is use a program called Any Video Converter to take the sound from that video I made.
The next step is to take the sound or MP3 file and upload it to Anchor.FM.

Anchor.FM then takes your podcast and submits it to Apple Podcass, Google Podcasts and Spotify. You can also upload your file to Soundcloud but the free version you only can do it so many times then they make you pay.

Anchor.FM is completely free and I”ve gotten a ton of traffic from Anchor.FM, so why not.

Let’s go over some tips on using Anchor.FM to get even more attention. One tip and I got this from an NPR producer is that you have to hook someone in the first minute.

This has to do with all content, not just podcasting and something I need to work on even more. What you do is tease what you are going to share with them. This is what I’m going to talk about today and then you can tease what someone is going to get out of investing their time with you.

When it comes to this tease a good rule of thumb is the power of 3 and it just works. Another tip and this includes all your content is to show your vulnerabilities, your screw ups and what you learned from them.

People can relate to you and the reality is business is about ego’s. The more I can swallow my own ego and pride, the more money I can make. Do you think that is true?

You just want to be yourself as much as you can. This is why I’m a big fan of putting a picture of my face as on the cover of e books and not having custom thumbnails for Youtube videos.

This is why Gary Vee curses in his